Restoring Mums

Restoring Mums: Wellness Journey

Creative · 2022 · Client work · 2 days

The brief

Postnatal wellness brand needed a story that resonated with new mothers. Sensitive topic, had to get the tone exactly right.

Led with real stories from real clients. No actors, no scripts. Shot in the studio where the actual sessions happen.

Direction, interviews, cinematography, editing

Brand story for website, used in marketing for new client acquisition.

Wellness content is either honest or cringe. There’s nothing in between.

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